White Label (Color Branding)

A white-labeled color scheme is used to customize the look and feel of an embedded feature — like an iFrame — so that it matches your brand’s identity instead of the provider’s (e.g., Salesflow).

Why use it?

  • To make the embedded experience look like it’s part of your own product

  • To ensure visual consistency across your platform

In practice (for Salesflow iFrame):

You can define custom:

  • Main and secondary colors

  • Button styles

  • Text and background colors

Click “Save Changes “ to Apply.

This allows your users to log in to LinkedIn or complete onboarding inside your app, with an experience that feels 100% native to your brand.

Example of Colour Scheme